About
About LabelBaby
LabelBaby exists for one moment: you are holding a package, the front says “natural”, and the ingredient list says something else. We turn that list into a straight answer for your child specifically.
What is LabelBaby?
LabelBaby is a mobile app from Sothes LLC that scans the barcode or ingredient label on packaged baby food, formula, snacks, wipes, lotions, and cosmetics, and returns a Safe, Caution, or Avoid verdict personalised to your child's age in months and saved allergens. It evaluates 470+ ingredients against AAP, FDA, and EFSA guidance, names the specific ingredient it flagged and why, and alerts you when a scanned or saved product appears in open FDA recall data.
- Category: baby food and baby product ingredient safety scanner.
- Personalised per child from 0 to 24 months, with multiple baby profiles.
- Covers non-food items too: wipes, lotions, and cosmetics.
- Pricing: $9.99 per month, or $69.99 once for lifetime access through 24 months.
- Made by Sothes LLC, a MetricPoint product; launching on iOS and Android.
LabelBaby at a glance
- Category
- Baby food and baby product ingredient safety scanner
- Made by
- Sothes LLC — a MetricPoint product
- Platforms
- iOS and Android, launching soon
- Ages covered
- 0–24 months, evaluated month by month
- What it scans
- Baby food, formula, snacks, wipes, lotions, cosmetics, family products
- Verdicts
- Safe, Caution, or Avoid, with the flagged ingredient and the reason
- Standards used
- AAP, FDA, and EFSA guidance across 470+ ingredients
- Recalls
- Open FDA recall matching with push alerts
- Pricing
- $9.99/month or $69.99 lifetime through the 24-month milestone
- Support
- support@sothesllc.com
Why we built it
Pack claims are marketing. Ingredient lists are the truth, and they are printed in six-point type while you hold a toddler. Existing tools either score food for adults or teach you how to prepare whole food at home — useful, but neither helps in the aisle with a packaged product and a child who reacts to dairy.
So LabelBaby does one thing properly: judge a packaged ingredient list against one specific child. Age in months, not a broad age band. The allergens you saved, not a generic top-nine list. And a named reason for every flag, so you can check us against the pack rather than take our word for it.
What we will not claim
LabelBaby is not medical advice and does not diagnose allergies. It cannot tell you how to cut a whole food to reduce choking risk — for that, use a dedicated first-foods preparation guide. And a formulation can change before any database catches up, so the printed label always beats the app.
LabelBaby is operated by Sothes LLC and powered by the MetricPoint Ingredient Intelligence Engine. Questions: support@sothesllc.com.
Be there on launch day
LabelBaby is launching on iOS and Android. Join the waitlist and we will email you.
Join the waitlistFrequently asked questions
- What is LabelBaby?
- LabelBaby is a mobile app that scans the barcode or ingredient label on baby food, formula, snacks, wipes, lotions, and cosmetics and returns a Safe, Caution, or Avoid verdict personalised to your child's age in months and saved allergens. It evaluates 470+ ingredients against AAP, FDA, and EFSA guidance and alerts you to open FDA recalls.
- Who makes LabelBaby?
- LabelBaby is built by Sothes LLC and is a MetricPoint product, powered by the MetricPoint Ingredient Intelligence Engine. Some employers offer it as part of a Working Parent wellness benefit through MetricPoint.
- How much does LabelBaby cost?
- LabelBaby is $9.99 per month, or $69.99 once for lifetime access through your baby's 24-month milestone. There is a free tier and a 200-scan monthly cap on the subscription, with a warning at 150 scans.
- Is LabelBaby available yet?
- LabelBaby is launching soon on iOS and Android. Join the waitlist on the homepage and we will email you on launch day.
- What ages does LabelBaby cover?
- LabelBaby evaluates products for children from 0 to 24 months, and verdicts change month by month as what is appropriate for a child changes.
- Is LabelBaby medical advice?
- No. LabelBaby is an informational tool that explains ingredient lists in plain language. It does not diagnose allergies and does not replace your paediatrician.